Types of research (Terms to know)

•PrimaryPersons who are involved in some way with what is being studied

•SecondarySources include books, articles and journals

•FormalQualitative includes historical and legal research-informative but not measurable
Quantitative includes experimental research done in a lab, or survey research done in the field. It produces measurable results.

        Focus groups
Interviews with editors and key opinion leaders
Phone or e-mail survey

          Internet surveys

You need to have an understanding of the pros and cons of each